Posts in Video Production
How to Not Sound Cheesy or Salesy on Video

How do you not sound cheesy or salesy on video? It's all about shifting your mindset from selling to teaching. If you've ever worried about coming across as a pushy salesperson, I totally get it—you're probably recalling those overly aggressive pitches we've all seen. But here's a tip: focus on delivering educational content. If you're curious to learn more about creating engaging videos, feel free to connect with me on Instagram, LinkedIn, or my YouTube channel!

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Get Ahead of 2025 with Time Blocking Tips for Productivity

As we come closer to 2025 and reflect on our New Year's resolutions, it's the perfect time to talk about one of the most effective techniques in managing your marketing efforts—time blocking. Many of us have all the knowledge and skills but struggle with the actual implementation due to lack of accountability or simply not making time for it. R

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What are Content Pillars & Why You Need Them

Content pillars have been a game-changer for my client’s content strategy! They’re not just some marketing buzzword—they’re the foundation of a cohesive social media & video strategy. Content pillars are the key themes I return to - and my clients return to - over and over. I use content pillars - also known as ‘content buckets’ - whether creating a video, a social post or a blog post. Content pillars help my clients and I stay consistent, build credibility, and connect with my audience in a meaningful way. For anyone looking to grow their influence, especially the thought leaders and professionals I coach, having solid content pillars is non-negotiable.

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4 Million Dollars in Sales from Social Media: How Real Estate Agents Are Landing Clients Directly through video

$4 million in sales! Learn from Real Estate Agents who have successfully turned their social media platforms into true client magnets. Learn the secrets of how they built trust online and turned that trust into deals. By leveraging a video-heavy social media strategy, these real estate agnets have successfully modernized and invigorated their marketing.

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Editing Done Easily: How to Easily Add Dynamic Subtitles to Your Videos for Enhanced Engagement

In today’s mini masterclass, I break down exactly how you can give your videos a fresh and engaging look by adding dynamic subtitles! Whether you're a social media newbie or a seasoned pro, I'll guide you through the simple steps to make your content more accessible and captivating. I'll share my favorite tools, like the very user-friendly Capcut app, and show you how to make the most of built-in captioning features on platforms like Instagram, LinkedIn, and YouTube. 

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How To Kickstart Your Marketing After Summer

Realize that as you vacuum the sand from your car from summer it’s also time to buckle down and return to marketing! Learn how you can be revitalizing your marketing strategy as we transition from summer to fall. I discuss practical tips for setting quarterly goals, blocking dedicated time for content creation, and ensuring consistency in your marketing efforts.

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